April 18th, 2008
Casino770 has purchased the domain name from a private investor. The acquisition of the domain name will enable the company to expand its online web presence and market the 770 brand more heavily.
"In such a competitive online gaming market, it's crucial we secure the right names to grow and develop the company's online brand," said a Representative for Casino770. "Using Sedo's trusted marketplace and brokerage service, the business has secured an unforgettable name. It's short and sweet and fits the brand like a glove."
"We're pleased to have brokered such a high profile sale," said Nora Nanayakkara, director of business development for Sedo UK. "Short generic names like 770.com are red hot commodities - far more so than a physical business address. Any growing business looking to make its Internet presence felt will know its online strategy and domain portfolio are key components to successful brand development."
Sedo's online marketplace now lists over 10.5 million Internet domain names. It holds regular auctions for buyers and sellers and provides services ranging from domain buying, selling and monetisation to brokerage services and Internet domain appraisals. These can all be found through
Top 10 domain names sold by Sedo:
1. Vodka.com ($3m)
2. Chinese.com ($1.1m)
4. Website.com ($750,000)
5. Telecom.com ($700,000)
6. Annuity.com ($600,000)
7. Gays.com ($500,000)
8. Gibraltar.com (US$ 360,000)
9. Sport.co.uk ($265,000)
10. Mobile.co.uk ($247,000)